Twelve Things You Can Do with Promotional Bookmarks

Promotional bookmarks. You made them yourself or had them designed professionally; you printed them at home or your local office supply store, or you ordered them online. However you got them, now you have 500+ bookmarks that you need to get rid of, right? So how exactly do you get them in front of people who may want to read your book?

Twelve Things You Can Do With Promotional Bookmarks

1: Leave them in library books whose readers will enjoy your own stories, or put them in books when you return them. You can do this at bookstores or thrift shops that have a book section, as well.

2: Hand one to any solicitor who tries to hand you something (ie, you'll take their flyer on the state of the economy if they'll take your bookmark). I do the same thing with telemarketers over the phone ~ the minute they say they want to talk to me about yadda yadda, I say, "I'm glad you called. I just published this book ..." They hang up every time.

3: Put a small stack on the counter of local stores. Bookstores, definitely, but think outside the box ~ do you write animal stories? How about leaving some with your vet's office? Horse stories, look at tack shops. Erotica, visit fetish gear stores or adult bookstores or even lingerie places. Christian authors can find religious goods stores who will display the freebies. M/M or gay fiction? Gay bookstores, clubs, or places owned and operated by those in the gay community. Where I live, there's a thrift store called "Diversity Thrift" where I left a ton of bookmarks on my way out.

4: Stick one in with your payment whenever you mail in your bills, or leave it on the table in the restaurant with your tip. You never know who will find it!

5: Sneak them into the magazines at the doctor's waiting room.

6: Tack one to any community bulletin board you can find ~ restaurants and clubs always have well-decorated boards, and if you live in a college town, other stores closer to campus may be plastered with flyers and info on local events. Add your bookmark.

7: Leave some on the counter in the women's restroom ... wherever you may be (work, hotel, bookstore, airport).