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Ethical Policies in the Media

By Sheri Taylor, published Jan 17, 2007
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The media likes to create a "hype" so that you read their papers. You can see this everyday when you check out at the grocery store. They try and dazzle you with bold headlines or shocking pictures to get you to buy their magazine. In order to compare and contrast ethical policy of special interest publications to mainstream new publications lets first look at the standards of professional journalists.

The society of professional journalists puts out a code of ethics to ensure journalistic integrity. There are 4 simple rules. Seek truth and report it, minimize harm, act independently, and be accountable for your actions.

Seeks the Truth and report says it all. What can be plainer about journalistic integrity? Don't distort the facts or misrepresent them to dazzle the public. Identify your sources so the facts are creditable. Also what is important is to give those subjects an opportunity to respond to your story.

Minimize harm; remember that these are real people with real feelings. Know that everyone has a right to a fair trial. Before naming names, be sure the authorities have the right person and correct information. Wait them to release the information to the press. I've seen it so many times that a journalist jump on a story and run their months to a point people are in tears and most of the information is not true. Take the Ramsey case whereby the mother was accused and questioned so many times she had to seek out an attorney.

Act Independently. Avoid conflicts whereby you may be reporting on an organization you are a member of. If you are a member of an organization is sure to let everyone know.

First and foremost everyone makes mistakes, when a mistake is made, admit to it and correct it if possible. Expose unethical practices from your fellow journalists, don't turn a blind eye. Encourage the public to comment on your news stories.

Takeaways
  • Business Ethics
  • Media
  • Entertainment vs News
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