Judy's Book: Reviews or Deals Site?

What Judy's Book was in 2006 and What it is Now in 2007

By Erika L, published Jan 19, 2007
Published Content: 42  Total Views: 92,914  Favorited By: 18 CPs
Rating: 4.1 of 5
Having been a member of the Judy's Book community for nearly one year now, I have written over 250 short reviews of household products, local restaurants, and even websites. When I joined Judy's Book in February of 2006, Judy's Book was all about gaining reviews on its site by giving generous promotions.

The promotion going on when I joined was a monetary promotion where I could earn $1 per review (of 50 words or more), up to 100 reviews before a deadline. When that promotion ended, the Barnes & Noble promotion began a month or so later, again allowing one to earn up to $100 worth of a Barnes & Noble gift card for writing up to 100 reviews. For any writer with free time, this was an easy way to earn.

Although the promotions stopped after the Barnes & Noble promotion, City Editor status then became another big goal for many Judy's Book reviewers who were reviewing for reward. To reach City Editor status one had to get his TrustScoreSM to an 8 or above (10 is the max). Once the City Editor status was reached, a City Editor earned his monthly $25 gift card by writing 5 reviews that month. The gift cards given out included gift cards for Target, AMC Theaters, Starbucks and others.

The reward for amount of work was not too good to be true, but it did not last. Around October of 2006 the City Editor reward qualifications changed quite drastically, from writing 5 reviews per month for a $25 gift card to 15 reviews per month for a smaller amounted $15 gift card.

When Judy's Book made these changes, many City Editors who were reviewing for the sake of reward were very unhappy. Many either wrote to Judy's Book to express extreme disappointment on the change of requirements and the lesser gift or complained to each other on- or off-site. It seemed to so many reviewers that Judy's Book was not grateful for its reviewers, and many Judy's Book reviewers chose to leave Judy's Book at that time, angry with the downgrade. However, some thought a $15 gift card was better than no gift card at all, and stayed to write the 15 reviews per month.

Takeaways
  • Judy's Book once gave generous promotions of up to $100 for writing 100 short reviews.
  • As of February 2007, Judy's Book will no longer be rewarding reviewers, but will focus on the new deals site.
  • Many current and former Judy's Book members are sad to see the review rewards cease.
Comments
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Hmmm... Judy's Book is interesting. I wasn't familiar, but will certainly take a look, thanks to your revealing piece on it. ;-) * * * Erika, I found you while searching AC for fellow CPs who might be interested in reading my new memoir and writing a review (or just a blurb). I'd show my gratitude by linking you to 3 of my online sites, with whatever you seek to promote. * * * If you're interested/have some time in the coming weeks, you can learn about my book, a "humorous suspense memoir," here: http://squidoo.com/daddysgonnabuy * * * Thanks, and keep up the good work!

Posted on 08/13/2007 at 7:08:00 AM

 
I use to write reviews for Judy's books especially when they were giving away those gift cards.

Posted on 03/20/2007 at 10:03:00 AM

 
Thanks, David & Christine, for your comments.

Posted on 01/30/2007 at 8:01:00 AM

 
The Deals side is not very exciting to me; I liked the fact that I could write reviews. Of course I still can, but I can also write them on other sites, so what's to make Judy's Book unique? I agree that the Deals side is not maintained well. I was recently disappointed over there to see that Sephora had been taken down as one of their preferred deal companies. Other than Drugstore, Buy.com, and Apple, I don't see anything that really interests me. There are a lot of companies listed, but they don't offer any cash back, which is what makes visiting the Deals side worthwhile.

Posted on 01/28/2007 at 3:01:00 PM

 
Those guys at Judy's book are so far in over their heads that the best thing they can do for their company is to sell it to someone who can take it to the next level. I suggested MySpace as an option, half joking. J'sB does provide a service that I believe is of great value: It is a place where I can warn people about the shitty things perpetrated by some businesses, things that people usually find out only when it's too late. For example: http://www.judysbook.com/members/CreativeSuggestions/posts/2006/4/362584/ And it's a place where I can point people in the direction of good things that they might otherwise miss! For example: http://www.judysbook.com/members/CreativeSuggestions/posts/2006/3/275230/ For those interested, my "Judy's book" stats: All (411) Reviews (174) Articles (61) Questions (22) Post Views: 14968 (that is: number of times people have read what I have posted)

Posted on 01/26/2007 at 6:01:00 PM

 
TD and Yolanda, thank you for reading and for your comments. And TD, thanks for that extra info you supplied there; I certainly didn't know that but you set it straight for us, so thanks!

Posted on 01/22/2007 at 5:01:00 PM

 
A thorough and fair article, Erika. I'd only disagree with the "bankruptcy" theory as Judy's Book incurred no debt due to the fact that it was funded by venture capitalists. Every expenditure Judy's Book made was paid for by this funding, including very inflated salaries, likely. It's the venture capitalists that lose their investment if Judy's Book ultimately fails. It was obvious, however, that their sharp left turn in focus was, as Andy Sack himself stated, a last-ditch effort to keep from closing the virtual doors. Judy's Book is now all but starting over in a market that is already saturated with similar sites much farther along than they are.

Posted on 01/22/2007 at 1:01:00 PM

 
Thanks, Melissa. I will have to do that!

Posted on 01/21/2007 at 7:01:00 PM

 
Insider Pages is offering a promotion in some areas where you receive a $50 Amazon gift card for completing 50 reviews in a two week time period. You can e-mail them (via the contact us link) to see if it is available in your area.

Posted on 01/21/2007 at 7:01:00 PM

 
Thanks for reading and commenting, Melissa. I have to agree about the deals site, too. I have browsed the deals several times and I find it very unorganized, too, and just not worth my time trying to sort through it all. Seems like Judy's Book should be able to sort out those deals better, but I guess not right now. Best wishes to Judy's Book, though. No hard feelings here, just disappointment about the review rewards.

Posted on 01/21/2007 at 3:01:00 PM

 
I guess you can only place so much in a comment box, so my comment got cut off! Anyway - in addition to having old and expired deals appear on the site, they also have incomplete (meaning there is no code or direct web link to access the deal) or inaccurate deals. I think that duplicate deals will increase when/if they provide incentives for enhancement. I wrote to them with some suggestions, but didn't really receive a response. Management used to value/respond to feedback from members but they don't listen anymore. I understand the reasoning for the deals site, but I think they have a long way to go before it is functional and I don't know that they will ever be able to compete with Slick Deals and Fatwallet.

Posted on 01/21/2007 at 3:01:00 PM

 
I am sorry to see the "reviews" portion of Judy's Book go by the wayside. I definitely loved the incentives, but I think that they also had a great interface in that members could ask questions and provide feedback/comments regarding their experiences with businesses and products. I found a lot of great recommendations for businesses in my area as well as kid-related products and even books. I have not seen another site out there that offers the same layout. I would like to be optimistic, but I just don't think that the Deals site will survive. I was invited to test out the site over the summer. I found it difficult to navigate and provided feedback to indicate that. When they sent out the e-mail in December letting us know about the upcoming changes and the focus on the Deals site, I visited again. To me, it is still a mess. Only deals that have an end date are marked as expired (but they still appear on the site and sometimes on the front page), other deals are very old, a

Posted on 01/21/2007 at 3:01:00 PM

 
Thanks for the feedback, JA, Erin, and Amy! Sorry about your loss, as well, JA. Amy, let me know if you find something similar to Judy's Book, and I will do the same for you....

Posted on 01/19/2007 at 10:01:00 PM

 
This will be my last month contributing to Judy's Book and I just became a CE in December. You can always review products on AC :) And you'll get a lot more than $15 for 15 reviews.

Posted on 01/19/2007 at 9:01:00 PM

 
Thanks for the update Erika!!!

Posted on 01/19/2007 at 5:01:00 PM

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