How to Calculate Gross Profit

In order for a business to calculate gross profit correctly a retail staff needs to have a clear understanding of all terms and steps in marking up wholesale goods for retail sales, ways you can improve gross profit margin.

In order to do this you must break the concept of gross profit into eight steps:
 

1. Calculate how much overhead, labor expenses and net profit you need to cover. The total is your dollar gross profit target.
2. Determine how much you can spend on goods for the period and select the best items.
3. Select a reasonable mark-up for different groups of items so that the price will attract customers and cover your expenses.
4. Blend the mark-ups together to hit your gross profit target. You must be aware of both the mark-up and the number of items you sell to hit your target.
5. For each selling groups, convert mark-up on cost to percent gross profit on sales.
6. Multiply percent gross profit on sales time’s sales from each group to get the gross profit contribution.
7. Add the gross profit contribution of the selling groups together to get your total gross profit.
8. Compare this figure with your expenses to make sure you do not come up short.

Step 1: Gross Profit

Sales - Cost of Goods Sold = Gross Profit

To understand gross profit, it is important to know the distinction between variable and fixed costs. Variable costs are those that change based on the amount of product being made and are incurred as a direct result of producing the product. In order to determine the price at which you will sell your products, you must consider:

1. The wholesale cost of the item
2. Your overhead and labor expenses
3. How much your customers are willing to pay
4. What your competitors charge

Step 2: Calculate your gross profit on sales

You should calculate your gross profit each week (sales - wholesale cost of goods) to make sure you generate enough cash to cover your expenses.

Step 3: Determining the types and quantities of the Items you want to buy is important.