Business for the Business Not the People

Where Business Failure Begins

In school, they teach you to succeed in business you have to create customers. One of the best ways to create customers is develop them from your employees. Employees that buy back from the business are buying into the business. This employee pride is considered one of your best forms of marketing. It is free advertising for any business.

The consequences of trust

To the business, for the business, in the business we trust until the business falters. By March of this year, there may be as many as 400,000 employees experiencing layoff. The price these people will pay for buying into the businesses they worked for is their livelihood. Loss of income, health benefits and self worth are accompanied by feeling of betrayal. I know this feeling first hand, as I worked for a company that in effect begged its employees to believe them as they led the lambs to slaughter.

The truth of loyalty

I have been on both sides of the management employee line and sadly only a few times can I say I experienced true loyalty given back to the employee during times of crisis. This loyalty never came from the top but from the middle managers whose job was to preach the company line to the people they worked with side by side. Another prevailing fact is times change and upper management does not adjust to the changes until it is too late. The first person asked to give extra and tighten their belt is the person who really is the company's bottom line, the employee. I am talking about those people who either produce or are responsible for the quality of the product sales. The people who are the first to be asked to sacrifice and usually the first to be sacrificed.

A reality of business