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Using the Inverted Pyramid to Write News Articles

By Steve Thompson, published Feb 26, 2007
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Writing news articles isn't always fun and sometimes it's downright tedious. The rules of journalism are complex, leaving novice writers confused about how to move forward. The fact is, however, that news articles are among the most popular, and you can learn to write news articles using the "inverted pyramid" style of journalism.

The inverted pyramid is a journalism tactic that describes how news information should be dispatched to the reader. When you write a news article, you should know that your readers are usually wanting to get the gist of "what happened", but may not have time to read the entire article. That is why you use the inverted pyramid; it means that readers will continue to look at your articles. While you don't have to use the inverted pyramid style, it is a widely-accepted way to write news articles and can actually improve your writing.

Essentially, the inverted pyramid style means that you give the most important or interesting details first, and then continue to dribble less-important information throughout the body of the article. Ideally, you'll want to give the most important information in the first paragraph, and save the least important information for last. This allows the reader to digest the information in the order of most importance and to move on to the next article if he or she is just browsing. Since news articles are usually short anyway, this gives the reader the best of all worlds.

The first sentence of a news article - called the "lead" - should answer the two most important questions about the subject of your article: Who and What. The Who is who your article is about - be it a person, a business or a place - and the What is what happened to that person, business or place to make the story newsworthy. Sometimes the Who and the What are obvious, while there will also be times when you have to carefully select the most important subject to write about.

For example, take a look at Stephanie Guidry's AC news article Duane "Dog" Chapman Set to Be Extradited to Mexico. Her first sentence reads like this:

Using the Inverted Pyramid to Write News Articles

Inverted Pyramid

Credit: Microsoft Free Clipart

Copyright: www.microsoft.com

Takeaways
  • The inverted pyramid is a journalism tactic that describes how news information should be written.
  • The inverted pyramid style means that you give the most important or interesting details first
  • When writing a news article, you'll want to use the inverted pyramid to appeal to your readers.
Did You Know?
The inverted pyramid style is mentioned in most books and articles written about news stories. Familiarize yourself with it by reading news articles in the paper.
Comments
Comments 1 - 8 of 8
 
 
Excellent article. After reading this, I have a clear understanding of the inverted pyramid style and how to use it. Thanks for sharing this info.

Posted on 07/05/2008 at 11:07:09 PM

 
Simple but highly informative article. Thanks! You might be happy to know that AC is using your article as a go-to reference for the inverted pyramid style, so good on ya, mate!

Posted on 06/28/2008 at 2:06:33 AM

 
I thought I'd let you know that on a recent C4C I was considering claiming, AC says to use the Inverted Pyramid style for the piece and links directly to your article. Good job!

Posted on 06/18/2008 at 5:06:19 AM

 
I shared your article with my fellow classmates at the University of Phoenix. This is an awesome article!! We are learning about the concept in class this week from our reading in our PR class.

Posted on 02/28/2007 at 9:02:00 PM

 
Thanks for the useful info! I will definitely be using this style in future articles.

Posted on 02/26/2007 at 10:02:00 PM

 
Very nice article. I will use the pyrimid concept on my news articles too.:) Great stuff!

Posted on 02/26/2007 at 9:02:00 PM

 
Agreed. A good explanation and with examples that make the inverted pyramid make sense.

Posted on 02/26/2007 at 8:02:00 PM

 
Good explanation

Posted on 02/26/2007 at 7:02:00 PM

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