Increase Associated Content Page Performance Over Time

AC's generous new profit-sharing program -- giving content producers a percentage per thousand page views of their content -- has made a new facet of page performance important: longevity. Now, instead of looking at the hot topic du jour, it is of serious advantage to content producers to look at ways to keep eyeballs on our content in the months and years ahead.

This is a topic few have visited; the current wisdom on web page building holds that fresh content is king, and the older your content gets the fewer pageviews you'll get. I maintain that this is not necessarily true. With strategically selected content and keywords, and with intelligent self-promotion, you can turn the AC page performance bonus into a permanent significant source of income.

Maximizing Eyeballs on AC

Choose Topics With Staying Power - There is a such thing as a timeless topic. We'll always have weather, camping, pets, children, vehicles, linens, home decor, schools, churches, organizations -- the list is pretty darn long. You almost certainly have experience and/or expertise in some of these.

For great long-lasting topics, visit the library and browse old magazines. Some articles will have topics that are fresh today: how to find love, how to clean stains, celebrating holidays, anything about sex and the relationship between the sexes,

Avoid Fads and Celebrity Gossip - While Anna Nicole is big news right now, she really is a flash in the pan. In six months (please, only six months!) we'll have another celeb scandal that will draw eyeballs, and all the Anna Nicole pages will go away. On the other hand, terrorism is here to stay. People will be searching terrorism when my still-unborn daughter has children.

If you love writing articles on news topics, stick to things people have been concerned about for years. Politics change fast. Mass murderers are talked about for years. Human-interest stories are the best, especially how-to topics like protecting your children from crime or common-sense (not technology-centered) stories about burglar-proofing your home.