Top 5 Sticky Ideas for Your Website - Content that Drives Visitors
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The term "sticky content" has become widely known. In short, it means that the content of your website will "stick" in the minds of your visitors, which translates into repeat visits. If you have access to server statistics on your website (programs like AWSTATS, for example), you can quickly determ 
ine how sticky your site is in two ways:
1. Look at the percentage of favorites. If 25% or more of your site visitors are adding your website to their browser "favorites", you have some great content. Keep it up. Any less than that percentage should clue you into the need for more informative content and/or more regular updates. Any time that you can include a spot that shows when an article was added or when a page was last updated, use it. Visitors will see these as indicators that they can come back to your site and find something new on a regular basis.
2. Check out the number of hits versus unique visitors. If you are receiving a huge number of page views, way outnumbering the number of unique visitors, this is a good indication that some visitors are returning to your site to check out what new stuff you've done, or take advantage of their favorite features.
Sticky Content
Website content that makes your site "sticky" is informative, it involves your audience and turns them into participants. By making your visitors "part of" your website, they will talk about it to their friends and keep coming back for more.
So what is good "sticky content"? Here are the top 5 things you can add to your website to increase its value to your visitors:
1. Look at the percentage of favorites. If 25% or more of your site visitors are adding your website to their browser "favorites", you have some great content. Keep it up. Any less than that percentage should clue you into the need for more informative content and/or more regular updates. Any time that you can include a spot that shows when an article was added or when a page was last updated, use it. Visitors will see these as indicators that they can come back to your site and find something new on a regular basis.
2. Check out the number of hits versus unique visitors. If you are receiving a huge number of page views, way outnumbering the number of unique visitors, this is a good indication that some visitors are returning to your site to check out what new stuff you've done, or take advantage of their favorite features.
Sticky Content
Website content that makes your site "sticky" is informative, it involves your audience and turns them into participants. By making your visitors "part of" your website, they will talk about it to their friends and keep coming back for more.
So what is good "sticky content"? Here are the top 5 things you can add to your website to increase its value to your visitors:
- Sticky Content Providers: FreeSticky - www.freesticky.com/stickyweb/ - This website provides both free and low-cost content that anyone can use to increase the appeal, usefulness, traffic and eventually the stickiness of their website. Free Sticky Content - www.fg-a.com/sticky.htm - Free sticky content for your web site. Games, jokes, tips, greeting cards and more. Free Content Directory - www.allgraphicdesign.com/freecontentdir.html - Directory of sites that help you increase your website stickiness by adding and integrating free content to your webpage.
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