Marketing Your Photos

You've built your portfolio by selling your photos to magazines, newspapers and etc. Now, through this article, you will discover how you can continue to build your portfolio by marketing your photos. To begin, create a Web site to present your work, information about you, your portfolio and your resume. It's not hard to build a small Web site, and there is software out there to make the process a whole lot easier for you. However, if you don't want to build the site yourself, you can always pay someone with Web site building experience to do it for you; it will pay off.

If you decide to build the Web site yourself, display some of your photos on your Web site and place them in a gallery, separated by subjects. In addition, you can also add a shopping cart to your Web site to allow visitors to buy your photos. In order to market your photos on your Web site, you not only need a shopping cart, but also you will need a way to accept credit card payments. Paypal can help you do that. Paypal also provides a way to add payment buttons. To get ideas for other things you can add to your Web site, view Web sites of other photographers. Don't copy their site content or design because this would be copyright infringement, but you can view the sites for examples of things other photographers add. To find other photographer's Web sites do a search on Google for "photographer websites."

Once your Web site is live, start marketing your photos, and, in the process, send your potential clients to your Web site. When marketing your photos send a sales letter, along with a promotional package to each place. Your promotional package should include such things like your bio, your business card and a brochure that includes some of your photos. Before you seal the envelope, make sure to include a SASE (self addressed, stamped envelope), because you may not get a reply without one.

Marketing your photos.

Credit: http://www.sxc.hu/

Copyright: Arsel Özgürdal