How to Win an Election Campaign

By Scott Schlimmer, published Mar 30, 2007
Published Content: 95  Total Views: 174,150  Favorited By: 19 CPs
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This how to guide will help you win an election campaign.

File Campaign Papers

The first thing you need to start your campaign is file. Go to your secretary of state and ask them what election papers you need to file. Most likely, you'll first have to form a political action committee (PAC) to start raising money. Then, you'll also need to file to have your name on the ballot. Be sure to form your PAC before raising election funds, otherwise you might break campaign finance rules. You can officially file to be on the ballot whenever you think it's most strategic to do so. Most likely, the earlier the better.

Some people think they can win an election as a write in candidate. They can't. Get on the ballot.

Start Campaigning Early

There are three main campaign assets you have in an election: The candidate's time, volunteers, and money. To maximize the candidate's time, you'll want to start campaigning as early as possible. In Michigan, we hold primaries in August. I suggest getting your campaign started in November to give yourself the best shot.

Develop Your Election Issues

Why are you running for office? What makes you better than your opponents? You'll need good answers to these questions. You'll also need to develop stances on the issues that voters will care about during the election. Study up as much as you can. You want to be knowledgeable on the issues.

Allocate Your Time Until Election Day

Plan ahead for the election campaign as much as you can. Split your day into three sections: morning, afternoon, and evening. Plan to fill each section up until Election Day. If you have a day job, fill that in. Count how many sections you have until Election Day, and make sure not to waste any of them!

Raise Election Campaign Funds

The first thing you'll need to do is raise campaign funds. I'm sure people have won elections before without raising funds, but I don't suggest it. Money is vital in elections. Whatever dollar amount you imagine needing to run the election, your campaign will probably end up needing double.

How to Win an Election Campaign

Campaign signs.

Credit: Daniel Case

Copyright: Wikimedia Commons

Takeaways
  • Whatever dollar amount you imagine needing, your campaign will probably end up needing double.
  • Studies show your campaign needs to contact a potential voter 3 times before they'll vote for you.
  • Some people think they can win an election as a write in candidate. They can't. Get on the ballot.
Did You Know?
You should be able to purchase lists that will tell you which households have voted before and which party's primary they voted in. You might even be able to purchase analyses on who is most likely to be persuadable.
Comments
Showing Comments 1 - 3 of 3
 
 
what will u do if u realise ur competitor has already started an undergroud campaign

Posted on 10/25/2007 at 5:10:00 AM

 
Is that a true story? I can't find anything on your campaign or in election results. If that truly happened, talk to a constitutional lawyer. The parties are not supposed to have any influence once you've filed your papers. That would be a corrupt Secretary of State. Courts have been quite strong in the past in protecting every American's right to run for office no matter how extreme their views are. That right has been interpreted to be included in the 1st Amendment. Make a stink. To take you off the ballot unjustly should not happen (unless you broke election rules, but opposing the President cannot be included in election rules).

Posted on 04/04/2007 at 9:04:00 PM

 
Good stuff, but what can you do when the "established parties" are crooked, especially the incumbent President? In 2004, I filed the proper papers, but my campaign stressed getting Bush arrested and turned over to the World Court for his crimes against humanity, which scared him so much he ordered my name removed from all ballots. In spite of that I still got over 36,000 write-in votes. I'm running again in 2008.

Posted on 04/04/2007 at 6:04:00 PM

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