New Cars: What is Really New About New Automobiles?
By John Parrott, published Apr 19, 2007
Published Content: 14 Total Views: 3,621 Favorited By: 1 CPs
The general public has a message for the automotive industry. The message is we aren't going to purchase a new car for the same old reasons anymore. The industry as a whole hasn't understood that message yet. Their concept seems to be add more crowd pleasing features to their models, hoping to draw people in to the showroom. At that point customers are treated pretty much as they always have been treated. But let us assume you have the discretionary income that will allow you to purchase a new vehicle just because you want one. What's new in recent years that would draw you into the dealership?
The first thing that pops to mind is cup holders. Not new you say? How about cup holders that keep your hot drink hot? That's new. How about that same cup holder keeping your cold drink cool? It is out there.
It came out in previous years, but did you know at least one automaker can provide you with heated windshield washer fluid?
Speaking of keeping things warm, I know you have heard of electric seat heaters. Now you have the option of cooling your seats too. I am a bit curious, why aren't they offered for the rear seats? I guess the automakers have to have something new to offer in the future. They don't want to give all of it to you at one time.
Some models make it really easy to plug your portable music player into the onboard stereo system. If you are really into taking your particular brand of music with you, this is a "must have". If you enjoy satellite radio and you aren't made of money, and you just bought one of the new models that has the option to plug in your own portable player, buy some type of portable satellite radio and plug it in. You get the best of all worlds that way, being able to move the radio from your car to use elsewhere. You don't have to pay for multiple satellite subscriptions either.
Not new this year, but still a reason to think a new car is E85. Here is a special new breed of vehicle engines that are designed to be fueled by 85% ethanol and 15% gasoline. This sure sounds like it will save money and save natural resources.
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