Launch a Link Popularity Building Project (LPBP)

Have you ever come across with the phrase "link building? Have your ever wondered what that phrase means and how will it benefit your website?

According to Chris Sherman in his 131 (Legitimate) Link Building Strategies, "Link popularity refers to the number and quality of the incoming links that are pointing to your site. Those other sites consider your site important enough to link to."

Link popularity is still valued in favor of other algorithmic elements. If your site is being linked to or with hundreds of sites, your rank will be higher compared to your competitors. And you know what high rank website can do to your business right?

If you want to know what your ranking is, go to www.alexa.com or to www.linkpopularity .com. Alexa will even give you traffic ranking data for free which you can analyze before launching your link building project. If I were you, make sure to write your ranking on your first visit to Alexa. It boosts your morale when you see your ranking is going up after few months of dedicated work in your Link Building campaign.

But as we all know, link building is not an easy task. Search engines have become smarter by the nano second. Links are verified by various elements like domain age and a lot of hard-to-spoof factors.

For example your website is about online classifieds of used motorcycles, you can not just go to Ajax.com and link your website. Soap and selling motorcycles are totally different. Don't think of going to forums either about motorcycles and build hoax accounts so you can freely flood the forums with invitation. You will be kicked out in no time by moderators and worst your site will be banned. That's a real "ouch!" If that website has 80,000 members and gets more than 5,000 hits per day like advrider.com you just lost your chance to link with one of the biggest motorcycle forums in the U.S. forever, which could have helped increase your links.

There are some strategies in building links. They may be time consuming but it's worth it.

Below are some of the quick tested techniques;