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Management Principles for International Business
By Tara Cellars, published Apr 30, 2007
Published Content: 89 Total Views: 103,408 Favorited By: 2 CPs
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PM Company should be aware of the many management principles and practices that they should implement. I am the only person currently in the international management department. Therefore it is imperative that we as a company know and understand which principles and practices will be best for us when we start to grow more. In management there are three levels that management tends to focus on: the organizational level, the strategic level, and the operational level (CTU Online, 2007). Most managers focus on the operational level first, which is the lowest level (CTU Online, 2007). This level most readily deals with the how, when, who, and what of the business, such as where they will market the products (CTU Online, 2007).
The next level is the organizational level. This is the level that is focused on when the international portion of the business starts to run efficiently. Then management will decide which organizational structure is best in productivity and optimization (CTU Online, 2007). When a manager is choosing between organization structures there are two concerns for this structure: efficiency and objectives (Ball, McCulloch, Frantz, Geringer, & Minor; 2007).
The highest level of the pyramid is the strategic level. Some of the most successful internationally known companies focus on this level (CTU Online, 2007). This third and final level focuses on questions such as which country the company will market products to next (CTU Online, 2007).Each of these levels is of great importance. As a company proceeds to the top, they run more effectively and efficiently. Global strategic planning is an essential and vital role of management (Ball et al., 2007). "The process of strategic planning provides a formal structure in which managers (1) analyze the company's external environments, (2) analyze the company's internal environment, (3) define the company's business and mission, (4) set corporate objectives, (5) quantify goals, (6) formulate strategies, and (7) make tactical plans" (Ball et al., 2007).

Management Principles for International Business
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