Buying and Distributing Promotional Pencils

Promotional pencils can be a useful and relatively inexpensive tool for marketing your business, regardless of whether the business is online, "bricks and mortar", or both. A promotional pencil helps remind customers of your business, is relatively long-lasting, and costs less than other promotional products like pens, coffee mugs, and cameras. Here are some tips on ordering, designing, and distributing pencils of this type...

DESIGN: The type of business you own should influence the words you choose to have printed on the promotional pencils. If your business has a website, having the website address printed on the pencil may be the best choice; this both reminds customers of your business, and tells them how to find more information on it. Consider having your telephone number printed on the pencil if your business takes orders by telephone (pizza delivery, for example). For other businesses, such as a hardware store or car dealership, the name of the business should be sufficient. If the business name does not explain its product or service, you might want to add a word or two for this purpose. In addition to the words on the pencil, some promotional product dealers will let you decide the color of the pencil and/or lettering. You may want to have the pencil's color reflect your business logo, if it has one, or be otherwise related to your product or service. Additional choices (such as the eraser style and metal eraser-holder color) are offered by some dealers, such as thediscountprinter.com.