How to Succeed in the Network Marketing Industry
By Wanda Nester, published Jun 18, 2007
Published Content: 16 Total Views: 1,617 Favorited By: 2 CPs
The majority of people around the world cannot afford to start a traditional business because start-up costs can be extreme. Network marketing offers people a chance to own their own business with minimal start-up costs. Distributors can then sell products and build and manage their own sales force by recruiting, motivating, supplying, and training others to duplicate their efforts. The distributors' compensation includes their own sales and a percentage of the sales of their sales group (downline). In most cases, distributors are not required to purchase huge amounts of inventory, nor are they required to pay huge entry fees. For a minimal investment, a committed person can become a distributor and build a successful business. Another perk is that network marketing enables distributors to grow and progress at their own pace, achieving success as defined by each individual.
The power of network marketing lies in:
1. Word of mouth advertising (considered the most effective form of advertising today)
2. Sales and distribution channel that bypasses the middle man
3. Reasonably priced products and services that people consume in a short time
4. Ability to realize financial gain for helping others build a business
5. Building an organization of other independent distributors and customers below you (downline), and earning a percentage of their combined sales and/or purchases (Residual Income)
6. Achieving your personal financial goals
Many people join network marketing companies and are quickly disillusioned when they fail - often not even recouping the cost of their distributor packages. The simplest and most frequent reaction to this failure is to blame the company. However, the fact is that the biggest reason people fail is because they did not understand the industry and had no business plan in place. Simply stated, "If you fail to plan, you plan to fail."
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Takeaways
- Why do people fail?
- What is network marketing?
- What are the strengths of a network marketing business?
Did You Know?
"If you fail to plan, you plan to fail."
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