Create Your Own Scratch Off Sales Tickets
By Melanie Schwear, published Jun 18, 2007
Published Content: 872 Total Views: 829,249 Favorited By: 98 CPs
Materials Needed
1. Card stock
2. Printer and computer with graphics program
3. Scratch off sticker labels
Designing the Scratch Off Sales Ticket
Scratch off sales tickets should be designed to attract attention. People want to feel as if they are playing a game or getting a prize by using your scratch off sales ticket. For design ideas, look at scratch off lottery tickets on sale at your local convenience store.
Every scratch off sales ticket must have several things. First, they should clearly display the name and contact information of your store or business. Include email address, the website address, phone number, and your name. The ticket should also include what type of thing the ticket is good for. For example, it could be a percentage off sales ticket, or a free gift offer.
Assembling the Scratch Off Sales Tickets
You can purchase scratch off sticker labels from many home office and printing supply stores. They come in sheets or rolls and are simply adhesive dots of the scratch off material.
To make your own scratch off sales ticket, you first have to design the ticket in your computer graphics program. A good size for these tickets is the same size of a postcard. Use cardstock in your printer and print both sides of the sales ticket before applying the scratch off material.
Uses for the Scratch Off Sales Tickets
Scratch off sales tickets can be great for your business. The idea that the customer is winning something extra, or has a chance of getting a very good deal is enticing. Scratch off tickets are usually more effective at increasing sales than plain coupons or sales.
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Takeaways
- Scratch off tickets are one of the most popular ways to hold a special sale.
- Scratch off sales tickets should be designed to attract attention.
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