Find » Business & Finance » Marketing » Top Five Web Writing Techniques tha...

Top Five Web Writing Techniques that Will Take Your Site to New Heights of Popularity

Web Readers Are a Little Different Than Print Readers Because They Expect a Certain Easy-to-read Style. Here Are Five Great Ways You Can Keep Their Attention

By Rob Mead, published Jun 23, 2007
Published Content: 99  Total Views: 62,748  Favorited By: 14 CPs
Embed:  
Rating: 4.0 of 5
WRITE LIKE YOU TALK
When a web surfer comes across a website that speaks a language he will never understand in a hundred years, that web surfer will immediately head for a familiar site that he will be able to gather all the information he needs on that certain subject. So you have to write for that one guy who might not be as literate as you or me. You would never consider talking like a law professor to somebody you just met on the street one day, so why would you write your blog that way?

A friendly, laid-back manner of writing is always going to snag you more potential web viewers than a tone that is condescending or otherwise harsh in its nature. That form of writing also makes it easier for a casual web visitor to your site to read. Just remember how difficult it was in high school to get through that Math book called "Equations of quantum physics 101" and you will be able to visualize how that kind of writing would make you feel if you ventured onto a site that used that exact phraseology! I imagine that you would not stay any more than two minutes at the most, so whatever you do, always write your blog or content articles like you are talking to a close friend.

BE SPECIFIC WITH YOUR INFORMATION
This would include using hyper links to other articles on your site or somebody else's where the web reader can go to acquire even more information on any given subject. A good way to be very specific with your content information would be to list every step of what you are describing in numerical order. These are some of the most popular kinds of articles on the internet today.

Hyper links should only be used sporadically throughout your entire website, not used primarily in all of your articles. You should give your reader all the vital information about the subject you are describing in full detail at all times. Write about your subject so thoroughly that they will not need to go anywhere else unless they are doing a thesis on the subject matter.

Did You Know?
Web readers outnumber print readers nearly 5-to-one.
Comments
Comments 1 - 2 of 2
 
 
Great tips! I'll definitely be keeping those in mind.

Posted on 07/02/2007 at 9:07:00 AM

 
I definately write like I talk! Fabulous tips!

Posted on 06/24/2007 at 11:06:00 PM

Type in Your Comments Below - (1000 characters left)

Submit your own content on this or any topic. Get started »
Comments 1 - 2 of 2
 
Advertisment