Top 10 Ways to Supercharge Adsense

There is no question I hear more than, "How do I make more money with Adsense?" While most of this information is public, newbies seem to have a hard time finding everything in one place. So here are my top ten ways to supercharge your Google Adsense earnings,
 in no particular order (use these tips for the Yahoo Publisher's Network as well):

#1. Use the heat map! - Who has more information about Google Adsense than Google? If they are going to take the time to research the best placements for ads, why bother trying to figure it out yourself? They have more time and resources than you... trust them on this one. If you make more money, they make more money. Which brings me to #2...

#2. Did you know Google has an Adsense blog? - Updated frequently with Google tips on Adsense, this blog will give you some of the best information out there. Keep an eye on this one, it often has new posts that let you know of new features before they are officially released.

#3. Blend your ads in with the rest of your site - Take the time to change the ad colors to blend in with the rest of your site. It's been proven that a blended ad can perform better than the default ads.

#4. Don't have too much content on one page - This isn't something that a lot of people think about, but having too much content can confuse the Adsense system, creating some very irrelevant ads. If you must have a page that takes 45 minutes to scroll down, use section targeting tags ( and ).

#5. Stay on top of your stats - Check your stats daily! Click bombing (competitors clicking on your ads over and over) is real and can kill an account. Checking your stats lets you know where and when people are clicking. Also, use the channels feature. If you only check your stats once a month, be prepared to switch to the Yahoo Publisher's Network after being banned from Google.

#6. Use Adwords to target Adsense - Did you know that you can use Google's other network, Adwords, to drive traffic to your site? A cheap $0.05 keyword may bring you a visitor who clicks an ad on your site worth $1.00 per click. When used correctly this technique can bring you a large increase in Adsense earnings.

 
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Great article Eric. I love the heat map. These ten pointers are great for anyone trying maximize their potential with their site. Have you heard about PostieCon? It's this conference in Vegas in November where the pro bloggers and the like get together and share their tips and advice. I thought you might be interested. Thanks again - aB.

Posted on 06/25/2007 at 8:06:00 PM

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