Fair Trade Makes Sense: What it is and How it Works

By Emily Bair, published Jul 12, 2007
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You may have heard of coffee, tea, jewelry, and chocolate being "fair-trade" recently, but haven't bothered to really learn what it means.

The coffee we normally buy and brew for morning coffee doesn't come from the U.S., it comes mainly from Africa and South and Central America. The growers in these countries make a living growing coffee, a commodity that's price fluctuates with market demand. When demand is low, the farmers make much less money per bushel or pound of coffee that they sell, and have less money to buy food for their family and put their children through school.

In the same way, people work in mines, on cacao plantations, and in sweatshops, for next to nothing, to produce other goods that we buy regularly. The growers, laborers, artisans, and seamstresses work hard for very little pay. Our buying habits, which are constantly seeking the cheaper price, keep many people throughout the world bound to a life of poverty.

Fairly traded goods present a simply solution to such a large problem. Fair-trade coffee companies make sure the growers receive a fair and livable wage for their coffee beans. Fair-trade jewelry comes directly from artisans who work in small shops and community centers to produce beautiful high-quality jewelry. Rather than peddling their goods on the street or in the market, they are sold to businesses, such as 10,000 villages, for sale in the U.S. The process also eliminates middle men, so the growers and artisans sell their goods directly to the company that sells it in the U.S.

Fair trade offers fair pay for the goods that people produce in other countries where they would otherwise be living in deep poverty. In addition, fair trade means that profits from the products bought will be put back into the community where the product came from, in the form of building a school, a community center, and other projects that benefit the whole community.

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