Promote Your Content Online

Use These Tools to Market Your Work and Generate Page Views

So you've just been published on Associated Content! Congratulations are in order, but the work isn't over quite yet. While it's exciting to know that your content is now live, how are people going to find it? Certainly, a discoverable topic will get some Google-driven page views from users who are searching for specific information, but that's not the only way to generate traffic.

Promoting your content online is like caring for a garden. Even if you use good seeds, like a well-chosen topic and a deftly written article, those seeds won't grow strong and tall unless you tend to them. To cultivate page views for your content (and reap higher bids in the future), you'll need to promote your work. Ready to sow your seeds far and wide?

Here is an introduction to some of the tools you can use to promote your content. I have organized them into categories: 1) Discussion Boards, 2) Link Sharing Sites, 3) Email, 4) Blogs, and 5) Chat Rooms. While this is not an exhaustive list, it's a good introduction to promoting your work on the web.

Note: Within the Associated Content forums, you'll find fellow Content Producers discussing how to make the most of these promotion tools. Look inside the "Market Your Content" topic for these ongoing conversations.

Discussion Boards, Message Boards, and Forums

Whatever they call themselves, the point behind these tools is clear: a community of people come together online to share information and have virtual conversations about a wide range of topics. There are discussion boards about practically everything: travel, television, politics, music, parenting, sports, interior decorating, news, crafts….the list goes on and on. Chances are that, if you have content published on AC, there are appropriate message boards you can use to promote your links.