Ersatz Reviews the New PS3 Game Console from Sony

Well, after waiting over two years, my smuggled prototype PS3 finally arrived. I have to admit that Sony has outdone itself this time. Without a doubt, this will be the game console to beat for the next couple of years. While exhibiting power and speed well in excess of most expensive tower PCs it also manages to be gorgeous as well.

Despite mine having arrived a gunmetal gray color, I cannot say exactly what color yours will be. Sony plans to offer the PS3 in several new colors, all of which are, quite attractive while still managing to look cool and sophisticated. They are very likely to either contrast with or match most modern and contemporary “living room” electronics. These new colors and case design schemes are deliberately targeted to their largest market demographic, the 25 to 50 year old, well-healed, educated male with too much discretionary income and time on his hands (at over $500, who else could afford one?).  Reinforcing their appeal to this age group, the case design is cleverly retro and high-tech at the same time. With the main unit sitting on it its side (Sony’s preferred position) one can instantly see the strong influence of both the retired Cray supercomputer and IBM’s current “Big Blue” supercomputers. Therefore, anyone who has had the college level, “Introduction To Computers” class, and stayed awake, will recognize the design influence of these two machines.