Class Dominance and Reality Television

One form of mainstream American media that has become very popular is reality television. A particular show that reflects the class dominance ideology is the reality show “The Apprentice”. Donald Trump who is well known with corporations and the upper class is the host of the show. The concept of the show is that Donald trump picks 18 apprentices and gives them a 15 week interview which is filmed live on TV. During each week the apprentices are given a task that is usually involved with some big corporations like Wal-Mart, Cruise lines, Hotel chains, and almost any company that Donald Trump is involved in. All of these tasks are viewed by the public, and in a way are manipulated with this capitalistic show. 

Donald’s Trumps reflects Domhoff’s perspective on class domination. Domoff’s perspective is that large media companies are owned by members of the upper class, and they have extensive interlocks with other large corporations. In the apprentice, Trump definitely has interlocks with top people of large corporations; this includes NBC who broadcasts the show every week. This reality television show is filmed in the U.S. in New York City. The location of the show makes a big difference on how it the public constructs their opinions. Since New York is the head quarters for many of the top corporations including Trump towers it feeds to the capitalistic view of the upper class. Each show of the apprentice seems to focus on upper class goals and creating capital and income.