The Truth About Vector Marketing: Selling CutCo Knives is Not a Walk in the Park
Selling CutCo Knives is Not a Walk in the Park
By Bridget Delaney, published Sep 14, 2007
Published Content: 565 Total Views: 225,748 Favorited By: 112 CPs
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It's tempting for every student. Those ads are on the Internet, on the flyers in the hallways, and in the newspapers. It says that the work will earn them $10 per hour (really, it's only $10 per appointment and a commission, if any) and that they can choose their own working hours. There are a lot of things that aren't true in this scenario. A student calls the number and the secretary will say that the student will be selling housewares and will rattle off a huge list of items. While the secretary says this, there are much fewer items to be sold. The items that will be sold are kitchen knives, hunting knives, garden tools, an ice cream scoop, and a few other kitchen tools.
The first interview is simply filling out an application and giving it to a manager. There is no more to the interview. There is no more to the interview, either. It is not exclusive. There will be a group of people sitting in a small office filling out paper work. Then, if the student is chosen, they will get a phone call.
When the student goes in for an Interview, it really is not a formal interview. Again, a group of people will be there and the manager will talk all about the products that they are to sell. The manager will then pick people on how well they paid attention to the details. For what may be the first time in their lives, the students will be introduced to CutCo products.
CutCo is a company located in Olean, New York. They make high quality cutlery that is on par with both Wusthoff and Henckels. There is not a problem with CutCo's facts. Every thing that is stated by CutCo is perfectly true.
However, the marketing company, Vector, teaches those who are selling the knives to lie.
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Takeaways
- There will be a group of people sitting in a small office filling out paper work
- Vector teaches those who are selling the knives to lie.
- Vector tells representatives to call their prospective clients at night and early in the morning.
Did You Know?
Vector Marketing is a deceitful company.
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