Massage Therapy Business: Tips to Get More Clients

By Maria Markella, published Sep 28, 2007
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Here are some tips to establish your massage business and get more clients than you've ever imagined. Some of these simple tips and suggestions apply to every business.

1. Keep in touch with your clients.
There is a simple yet important method to keep in touch with your clients and keep them coming back for more and it's called "Birthday Cards". Sending your clients a nice card at the day of their birthday really counts. It's a gesture that they will definitely remember. What? You don't have enough time to keep track of all the addresses? You don't have enough money to spend on cards and stamps? Then send an electronic card (e-card). It's much easier to collect email addresses and send messages through your email client. If you still feel this is difficult for you then go to a search engine and search for "free e-cards". There are companies that will send your e-cards for free. Consider offering a discount to your client as a birthday gift.

2. Create a massage website.
This might sound too complicated for you but building a website about massage can pull more clients into your practice than you've ever imagined. If you can't build a website ask for help from someone who knows. You don't have to hire a professional. Just make sure you add lot of massage related content to your website. There's plenty on the web. Again, go to a search engine and search for "Massage Newsletters" or "Massage Tips" or "Massage Articles" or "Massage Techniques" anything that includes the word massage and its synonyms. Start gathering your content, take some pictures of your workshop or have someone take a picture of while working. After gathering enough material for the website, build it or ask for help. You can create your own massage newsletter or add a contact form to reach even more potential customers.

Takeaways
  • Sending your clients a nice card at the day of their birthday really counts.
  • Your outer appearance plays a significant part in the success of your massage business.
  • There are more than one massage markets out there.
Did You Know?
Fortunately or not there are numerous types of clients for you as a massage therapist. Some of them are easy going, others are difficult to handle.
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