Freelance Writers: How to Get Found on the Internet Using Labels & Tags
October 04, 2007 by
How to Investigate Your Website/Blog for Web Popularity: A Mini Case Study
Ever since I interviewed Dan Rosandich for Inkwell's newsletter, I've been thinking of ways I can do better with positioning my site online. Dan's been a freelancer for over 30 years, so when someone with that kind of success hammers on a point -- as he did about using the webAnyway, my site and its blog both have pretty good PR rankings (4), but only because they've been around for so long (website since 1999 and blog since 2005). It's definitely not because I know what the heck I'm doing when it comes to search engine optimization.
Don't know what PR rank is? I explained it in the e-book on article marketing I wrote.
How to Investigate Your Website/Blog for Web Popularity: A Mini Case Study
At any rate, I did a little investigation of my site, InkwellEditorial.com, using Google. I typed in popular search terms one might use to stumble upon my site and/or its blog, eg, "freelance writing;" "freelance writing jobs;" "writing jobs;" etc.
Neither were anywhere in the first 10 pages of results for these popular phrases, which is widely accepted as where you want to be in search engine results.
"Hmm,"I thought, "what can I do to get better search engine positioning?" As I'm not about to spend chunks of time on this, I wanted some simple things I could do that would help over time. And, one thing occurred to me -- tags, ie, my blog tags/labels.
What are these? At the end of every blog post, you will see the following:
Labels: free ebook, freelance marketing advice, freelance marketing tips, freelance seminar
These are the labels, aka tags, for a particular post. They are, in effect, the search terms an internet surfer uses to find info on line. Tagging your content correctly is critical to getting listed in the results that pop up when a user is looking for your type of product/service.
For my tags, I usually enter something like "freelance writing seminar." If you do a Google search, InkwellEditorial.com and InkwellEditorial.blogspot.com com up 3 times on the first page for this search term. In fact, InkwellEditorial.blogspot.com com is the first listing.
One of the criteria used by Google when displaying search results is the Page Rank (PR). The higher the PR, the higher a page will be shown in search results.
By Andrew Nielsen | Published 9/21/2006 | Read more »
If you are one of those Web masters who takes care to make sure they maintain a page rank when one is assigned to your site, than this is a must-read article on how to make sure your precious page rank doesn't leak out needlessly.
By Ryan Shamus | Published 10/17/2007 | Read more »
A quick run down of two of the most influential website ranking services.
By Compuwise | Published 12/26/2007 | Read more »
If you are a freelance writer then you know probably one of the toughest things about this job is actually finding new assignments. Here are some great websites that do the searching for you! Many companies and organizations are looking for you!
By Abigail Beal | Published 9/21/2006 | Read more »
While describing some of the basics of search engine optimization (SEO), this article suggests that SEO should not be the holy grail of website design.
By Dianne Rees | Published 9/16/2007 | Read more »
This article discusses the books and websites I've found most helpful for freelance writing. These resources are all about debunking myths and providing information you can really use to further your freelance writing career.
By Marcia Trahan | Published 2/8/2007 | Read more »
|
|
Most Comments Today
- Hot News Quickies - Monday, July 6, 2009 News happens while you sleep - get your Hot News Quickies here! 27 Comments
- Give a Damn Another new song, this one describes the feelings of us who save the world ev... 27 Comments
- Associted Content Sources: Who Are We? If you have ever wondered what exactly an Associted Content Source is, keep r... 25 Comments
- Why Would a Web Writer Drop DayLife.Com? Before I share my story with you, dear readers, I want to point out that Dayl... 24 Comments
- Death at Disney World in Orlando, Florida Monorails collide one driver has died at the Disney World Theme Park in Orlan... 19 Comments
- Is Obamageddon Coming? The times they are a changin' - but are we hurtling toward Armageddon - or as... 18 Comments
Deborah Dera
Posted on 10/05/2007 at 1:10:00 PM
Rosa Hayes
Posted on 10/04/2007 at 9:10:00 PM