The Interesting History of Gatorade

The Sports Drink that Evolved into an Industry

By Kassidy Emmerson, published Jul 10, 2006
Published Content: 1,200  Total Views: 4,752,821  Favorited By: 212 CPs
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After playing a game of basketball in the hot sun, or mowing your yard in the sizzling heat, you might grab a cold bottle of Gatorade™ to quench your thirst. By drinking this non-carbonated drink, you're not only relieving your thirst, but you're also replacing lost hydration from sweating. Gatorade also supplies your body with carbohydrates and electrolytes. You may already have known that from reading the bottle. But, did you know, that, health benefits aside, there is an interesting history of Gatorade?

It all started in the fall of 1965. The University of Florida's football team, the "Gators", were having a hard time practicing and playing in the intense southern heat. The players sweated so much in the heat and humidity that they easily became rundown. The "sports drinks" of today weren't invented yet, and plain water didn't work to revive the exhausted football players. The Gators' coaches were perplexed. Not knowing what else to do, they asked the Science Department of the Florida university if they could come up with an antidote.

That September, Dr. Robert Cade, Dr. Dana Shires, Dr. Alex DeQuesada, and Dr. Jim Free began to work after hours to come up with a remedy for their football team's frequent dehydration problem. The four put their minds together and quickly invented a drinkable liquid they thought would work. Their brew had no color to it, but it had a bad taste. So, the scientists added lemon juice to the liquid in an effort to hide its putrid taste.

On October first, Ray Graves, who was head coach of the Florida Gators, allowed the new sports drink to be tested on his freshman players. The results showed promise. So, the very next day, the entire varsity team drank the colorless liquid during their game against the Louisiana State University Tigers. The temperature was a searing one hundred degrees. But the Gators chugged Gatorade and fought their way to victory, beating the Tigers 14 to 7.

The Interesting History of Gatorade

You can find 20-ounce bottles of Gatorade Thirst Quencher on your grocery shelves, and at many other retailers as well.

Credit: KSprang

Copyright: KSprang

Takeaways
  • In 1965, 4 professors at the Florida University invented a drink to rehydrate the football team.
  • Stokely-VanCamp began to distribute Gatorade to the public in the summer of 1968.
  • A 20-ounce bottle contains 270 mg of sodium, 75 mg of potassium, 35 gs of carbs and sugar.
Did You Know?
In the sports drink market in the United States alone, Gatorade� takes up a whopping 80% of it.
Comments
Showing Comments 1 - 14 of 14
 
 
thats great

Posted on 04/17/2008 at 10:04:37 PM

 
fat chicks are cool i think there should be a gatorade for them to help them lose weight you no maybe i dont know think aboou tit

Posted on 04/03/2008 at 9:04:39 AM

 
I'm creating a cereal box for my Chemistry project. My teacher said for it to have a scientist on it and information about what they did in history. Well I've decided to make a Gatorade cereal box for my project, and think it will turn out to be a succcess. I love drinking Gatorade whether I'm doing something athletic or not. Hopefully I will get a good grade!

Posted on 12/12/2007 at 8:12:57 AM

 
i love fat chicks

Posted on 12/12/2007 at 8:12:40 AM

 
i love fat chicks

Posted on 12/12/2007 at 8:12:20 AM

 
i love peanut butter

Posted on 12/12/2007 at 8:12:34 AM

 
I love the lemonade gatorade - thanks for sharing!

Posted on 11/28/2007 at 10:11:00 AM

 
It must have been around the time it was first invented that I first tasted it and was totally appalled- expecting sweetness.

Posted on 11/27/2007 at 2:11:00 PM

 
Staying hydrated at all is a good idea. But the way pro football players were treating their bodies in the late 1960's and early 1970's is a joke compared to the sophistication of sports science now. But could the same teams today go back in time and play those teams without drugs, without "boosters" and sports drinks? Hmmn.

Posted on 11/27/2007 at 2:11:00 PM

 
Great info. My husband is really into these sport's drinks.

Posted on 11/27/2007 at 2:11:00 PM

 
does it have sodium in it

Posted on 11/19/2007 at 6:11:00 PM

 
It is cool

Posted on 11/05/2007 at 7:11:00 AM

 
is there any citric acid in gatorade??

Posted on 10/10/2007 at 9:10:00 AM

 
it is mostly sugar

Posted on 05/14/2007 at 11:05:00 AM

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