FinditFairy.com Offers Free Personal Shopping for Christmas

By Kirsty McRae, published Nov 05, 2007
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The Find it Fairy is a spritely concept that has magically materialized just in time for Christmas 2007. It's a uniquely formulated shopping Web site and one of the first sites to offer customers a free personal shopping consultation service (worth over £100). What's more, the site gives you back a percentage of what you spend to pass on to your favorite charity or other good cause. Why stop at charity Christmas cards when you can channel a percentage from your whole seasonal spend to helping others and generate a warm seasonal glow while you're at it? From wrapping paper and stocking fillers, through turkey and trimmings, up to a huge range of inspired gifts for the whole family, you can raise money for charity with every purchase.

The Find it Fairy distills down the vast amount of information floating around cyberspace and organises it into tidy sections, allowing users to browse well over a million products from top High Street names like M&S, John Lewis, British Airways, Apple, as well as some less well known brands with terrific products. You search either by specific keyword (eg "ipod video") or by category (eg "gifts for men") and, having compared prices, buy direct from the shop's own website at no extra cost. Items available cover all aspects of family life and range from insurance policies to make up, tools, music, gadgets, toys, nursery essentials, mini breaks, babysitters and pet accessories. There is something for everyone and if you're lacking inspiration for Christmas presents the Find it Fairy's free personal shopping service could be the solution to shopper's block this year.

Takeaways
  • Female entrepreneur Amanda Lord set up the Find it Fairy site
  • The site offers a free personal shopping service until 24th December 2007
  • A percentage of every sale is donated to charity (consumers can choose the charity)
Did You Know?
Increasingly consumers are turning to online shopping to remove the stress from the pre Christmas period.
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