SEO for Dummies; How to Choose the Right Firm for You
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Ok, so you've finished your web site. Now you just submit your web site to a couple of search engines, sit back, relax and wait to see your bank account grow. Yeah, that's what I thought as well. You wait and wait and wait... nothing. No hits. No growing bank account. You cant even find your web site on the search engines when you searched for your company name. Are you even listed? How do people find you? Finally fed up with all the waiting, you decide to do some research. You go to forums and read article after article, and one acronym keeps popping up. SE What? What's SEO? You continue to read and find out more about search engine optimization, and come to realize that you're a "novice" to the World Wide Web and you feel left out in the dark and unavailable to the possibilities that the Internet has to offer small business. I was like you not so many moons ago, and I had absolutely no idea where to start. What is a meta tag? Key word density? Link development? Isn't that what we did when we were 3? Connect the links and see how long it goes? As I recall, I believe they were monkeys in a barrel.
It's not as daunting as you might think. The first step is to figure out whether you have the time to put aside to learn about search engine optimization. What methods should you use? Where should you go to ask for help? But like many businesses on the internet this isn't your full time gig. You actually have a job you have to attend for your bread and butter so to speak. So the decision is made, I'm going to get professional help. Now....who do I go to?
This may be the ultimate question when it comes to SEO, who do you go to? I have been working in this industry for quite some time now and the answer is never clear. You don't want to go to a company that's too cheap - can they produce the results? What are they actually doing for your web site?

SEO for Dummies; How to Choose the Right Firm for You
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A.M. Morgan
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Posted on 11/08/2007 at 6:11:00 PM