Freelance Writers: Why SEO Content Development is the Next "Hot"

I spoke with two SEO specialists about rates. One is a marketing director for a major marketing firm; the other runs an online SEO company.

The owner of the SEO company told me that he pays writers half of what he bills clients. And, his rates were above what most SEO content buyers pay. For example, the least you could make was $10 with is firm because he charged clients a minimum of $20 for a 400-600 word article.

His firm offered a multitude of services, eg, web content in HTML format, web content in MS Word format, blogging, forum posting, etc.

Each service had different prices, eg, delivering content in HTML format paid from $25-$50/page; blogging pays from $100-$150/month for daily posting (250-400 word posts); premium article development paid $20/article. Premium article development included researching, editing and fine-tuning articles for clients.

The owner of this firm told me also that his clients rarely ordered less than 10 articles, and that quite a few of them ordered articles by the thousand. Eg, he had one client who had ordered 1,000 articles for three months running.

The marketing director told me that they routinely give new writers a chance because they have such a need for fresh content across a variety of spectrums, and that it was difficult to find good, dependable writers. I sent them my rate card, along with my areas of specialty and a few samples. They were impressed and have a couple of projects they want to send my way.

My point in relaying all of this is that there are a wealth of opportunities in SEO content development. And, in my opinion, this field is only going to expand. I also believe that rates will go up, for two reasons:

Why SEO Article Writing Rates Are Going Up

1) Burnout: The two industry specialists told me that they have a hard time finding dependable writers. I think this is because rates are so low. Sure, someone may take on a few projects for $3, $4 or $5 an article.