The "Ideal" Female Form

Social Norms for Females Throughout History

By Jay Remmy, published Dec 28, 2007
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Women, more than men, have struggled to be seen as equals for centuries. The way in which females are portrayed in the mass media in today's society is interesting, important, and disconcerting all at the same time. In first understanding the underlying complexities of this phenomenon, the stereotypical gender roles and assumptions that have plagued humanity the definitions of such mistreatment can be identified and hopefully changed in the end. Recognizing the acceptance that is conveyed by glamorizing such a way of thinking in mainstream advertisements, magazines, television, and film, helps to understand the similar treatment of women in real-life scenarios like the home, school, and workplace. This paper will examine how the "ideal" female form as historically portrayed and accepted in popular culture negatively impacts women's health through the affirmation of gender roles of the past while forcing an unrealistic image of the way females should be, physically and mentally, upon cultures outside of our own.

Did You Know?
Keohane explained eight means of measurement to identify how contemporary society and the mass-media are doing with regard to the portrayal of women.
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Women have certainly been able to improve their lot in society over the years, but there is still a long way to go in many societies before they are viewed as equal to men. Sophie

Posted on 12/29/2007 at 11:12:04 AM

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