Blog Marketing: 7 Tips to Increase Your Blog's Weekend Traffic

Conventional wisdom is that blogging on the weekend is not a good idea simply because there is less Internet traffic. However, can you use weekend blogging to increase your traffic and make more money?

I say most definitely. But, there are some tactics that must be employed to make it a success. What are they?

7 Tips to Make Weekend Blogging a Success

1. Comment on Other Blogs: Target popular blogs in your niche on which to comment. It's an obvious point, which is why it's listed first.

I'd even go a step further though and say, comment on the posts on that blog that already have a lot of comments. Note that his may not necessarily be the most recent post on that blog.

When I visit a blog, I usually read the first few comments and the last few. If you're commenting on a popular post that's a few weeks old, you may very well be one of the last people to leave a comment, so your comment has a good chance of being read.

Note that this may take a little digging into the blog at hand, but is well worth the effort. Fear getting lost among all the other commentors? It's the nature of the beast I'm afraid, so don't let this worry you. The point is to leave high-quality posts on top-rated blogs in your niche. Eventually, it will pay off over time. This leads me to my next tip ...

2. In-depth posts: Don't leave skimpy posts, eg, "Way to go," or "Great post." Duh?

As Jennifer at CatalystBlogger.blogspot.com wrote in her 1/4/08 post, Don't Be a Comment Whore: Attract Traffic, Not Annoyance, "Consider each comment you make to be a tiny "teaser" for the type of writing you do on your blog. Write something interesting and thoughtful that adds to the discussion. Most readers will ignore a link from a "nice post" comment, especially if this is a highly-trafficked blog with a lot of commenters. But if you write something interesting, entertaining or thoughtful, you'll definitely make people want to read more."