Bitten Shows Sarah Jessica Parker's Passion
But this actress is multi-faceted--movies aren't her only passion. She has recently released a new clothing line affectionately named BITTEN, which has several attention-grabbing features. For one, the clothing is currently only available in Steve & Barry's stores. Steve & Barry's is traditionally thought of as a men's sporting goods retailer, but are now trying a move into women's apparel. The second unusual feature of the clothing is that it is excessively cheap in price for a line of women's wear introduced by a popular actress who is widely considered a fashion icon. According to the website, every piece in the BITTEN line is priced at $19.98 or less.
This technique is very similar to that of NBA star Stephon Marbury, who introduced his line of "Starbury" sneakers all priced at $14.98. The sneakers are wildly popular, and also distributed solely at Steve & Barry. Just as with Sarah Jessica Parker's line, the shoes are priced low to make a statement that good fashion does not have to break your wallet. According to Parker, "Fashion is not a luxury, it's a right."
Bitten Shows Sarah Jessica Parker's Passion
Location:
USA
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Takeaways
- Fashionable clothing from a fashionable lady for under $19.98.
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