5 Signs of a Company Planning to Flip

By Alan Samuel, published Jan 16, 2008
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Flipping Start-up companies is a growing business in the corporate world. Flipping companies is to the corporate world as flipping houses is to the real estate world. However, the problem with flipping companies is that the underlings that operate the day-to-day business are usually kept in the dark about the company's long- or short-term goal, as the case may be. As such, I've put together the top five signs that your company is planning to flip.

5. Emphasis on Marketing and Branding

When there is more emphasis on marketing the company and/or branding, be careful. Start-up companies that have long-term goals of operating within that market realize that they have time to build their brand.

4. Disconnect or poor communication between executive officers and operations

Start-up companies demand strong communication between the executive officers and the operations team. The executive officers are in charge of guiding the company to its short-term and long-term goals. They should be very involved with the day-to-day operation. The executive officers and operations should be meeting at least weekly if not daily in a start-up company.

3. No budget

Every successful long-term company needs a budget for the company and for each department. If the CFO cannot produce a budget for your department, then it is an indicator that the investors have deep pockets. Investors with deep pockets want to see a quick return on their investment.

2. Flexible business model

If the CEO or president talks a lot about having a flexible business model, it means that they are not ready to peg hole themselves into a particular model. Peg-holing the company could throw you out of the running for being purchased by a larger company that isn't interested in converting a well-entrenched business model.

1. Acquires other companies

Acquiring other companies is an easy way to boost revenue on paper. It also diversifies the company's portfolio. This makes the business look more attractive to the larger companies in the market. This is especially worth noting if it occurs within the first couple of years of the companies operation.

Takeaways
  • Flipping Start-up companies is a growing business in the corporate world.
  • The executive officers and operations should be meeting at least weekly if not daily...
  • There are advantages and disadvantages to working for a start-up company.
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