Sony Mylo: The Next Social Networking Gadget

How Sony is Capitalizing on the Social Networking Trend

By Sabah Karimi, published Aug 28, 2006
Published Content: 2,025  Total Views: 2,230,797  Favorited By: 112 CPs
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As Generation Y continues to frolic to the vast array of social networking sites including MySpace.com, Friendster, and other social exchange networks, the options are no longer limited to the laptop or PC to connect with other members. Wireless gadgets are increasing in scope and features, with tech-savvy products primed for efficiency and functionality. Fresh on the market is the Sony Mylo, a slick and compact device that just may lure more people to jump on board to the world of online social networking.

Mylo stands for ‘my life online’ and is Sony’s first wireless gadget emergence for handheld and small-gadget friendly users. The interface is attractive and appealing; a pop-out keyboard pad is cleverly appended to the large, digital color screen. Held in both hands, the slim and compact design looks a lot like a handheld game piece.

The core appeal of the Sony Mylo is the instant messaging component, with the ability to send and receive messages almost immediately upon turning the Mylo on. No more searching for a local computer, booting up a laptop, or even turning to the cellphone and PDA; the Sony Mylo will keep your fingers busy with a variety of user-friendly components.

Users of the Sony Mylo can exchange pictures, text messages, music, and check up on e-mails with a few quick steps; the device is a great outlet for Google Talk, and even Skype since it doesn’t require ongoing maintenance fees for each type of service. Skype software is pre-installed on the device, and can easily boost a user’s networking frequency. The embedded browser on the Sony Mylo allows for quick and easy web connectivity, making the device a functional resource for e-mail exchanges on the go.

Takeaways
  • The Sony Mylo is geared towards Generation Y who are strong users of social networking sites
  • The Sony Mylo uses 802.11b wireless technology
  • Mobile gadgets are on the rise as more people become accustomed to social networking
Comments
Showing Comments 1 - 2 of 2
 
 
Great article. I'm personally still deciding if I should buy a Mylo or not.

Posted on 05/15/2007 at 11:05:00 PM

 
I think it misses the boat somewhat. Only Mpeg4 video, no other Mpeg standard, or WMV. Some users lament that it has no games like a PSP - I say if you want games get a PSP instead. Why not a camera in it? And why shouldn't it be able to stream audio and video from the Internet? Why 802.11b? Why not 802.11g? I expect it will enjoy modest success anyway. Basically if I got one, it would be mostly useful for playing MP3's, video files, and for easily snooping around looking for free internet access via Joe Sixpack's unsecured router (or plain-free places, like libraries, food courts, idealistic businesses, etc).

Posted on 09/01/2006 at 6:09:00 AM

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