Austin's Blanton Museum of Art Hosts Artist Chandra Michaels Sugarluxe Trunk Show
By Mari Johnson, published Feb 14, 2008
Published Content: 74 Total Views: 137,491 Favorited By: 4 CPs
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Chandra Michael's super-hot Sugarluxe, America's Sweet Art range of belt buckles and other accessories have been generating media buzz not just in Texas, but across the nation. Of course these aren't "sit on your vanity and be admired" sort of accessories. Sugarluxe belt buckles, valet key rings, card cases and compacts are sturdy and made to be used. They hold up beautifully day after of wear. (I should know, I'm terribly hard on anything that lives in my purse!)Chandra Michaels is the image of her brand. She is a University of Texas graduate and a style darling in a town that loves fashion and free spirits. A talented artist and gifted fashionista, she's also a savvy business women and knows what it takes to make a brand work. "Living in a city that is home to famous actors, legendary musicians, and of course, a computer powerhouse like Dell means that I come from a place that nurtures new talent and new technology. And I'm just so excited to be part of that!" she says.
Michaels has felt the growing pains of a booming business and is in her third design studio in three years. All work is done in-house, in Austin, Texas. Her three hard working interns "set the stage" for the event and attested to the passion that goes into each work and each piece that leaves the studio. Lindsay Robinson (who is in her 4th semester as an intern for Sugarluxe), Kimberly Heine, and Elynna Garcia (both in their first internship semesters) are graduating seniors in Public Relations. Chandra is very committed to making sure interns who enter her program get real-world experience in building a brand from the ground up and taking their vision from the drawing board to the customers' hands. Her commitment to the student experience will gain even more momentum from her partnership with Bed, Bath and Beyond this Fall for their back-to-school dorm room accessories.
The Artwork
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Posted on 02/16/2008 at 8:02:24 AM