Creating a Business Model for Using the Internet for an E-Business

My overarching emphasis in my business model would be security. The “internet factors” have increased access to the internet and increased the psychological expectation of its use. In turn the internet has quickly become a conduit between the business and consumer. Thinking as a consumer, my biggest worry in using the internet for online purchases is the security of my credit card and personal information. I believe that most American consumers have that same concern, so any e-business model should revolve around the safe and secure transmission of sensitive information. If you plan on procuring flexible and reliable security solutions up front, then you can leverage the benefits of using the internet. If your e-business cannot support continuous secure online transactions as your company grows, then there is no reason to take on the venture.
The reduction in brand loyalty and perception of competitive convergence has created an abundance of products and services to choose from. I am not an economist, but as a consumer I know that before the internet, products and services were limited. These were tangible items I had to purchase in person. These services and products were also controlled by a limited amount of vendors who controlled the market. Now, as an e-commerce consumer I have access to an unlimited amount of options in choosing services and products. Because of this an e-business’ success hinges on its ability to provide reliable and concise information on a product. For example, sites such as CDNow.com, Amazon.com, and Ebay.com offer a variety of products with well packaged information about the products all over the site. They continue to dominate the e-business market because they have invested in reliable security solutions and also offer simple and organized access to vendors all over the world.