How to Sell Your Gold Jewelry Successfully on EBay!
Tools for Success
If you don't already have one, you will need to set up a seller's account on eBay. Accomplish this by following the instructions right on the eBay site. Also, set up a PayPal account using a link from the same site. To sell gold online, you should have an accurate scale that weighs grams, karats and ounces. These are available very reasonably online. Also handy is a soft measuring tape that measures millimeters. A magnifying glass will help you identify karat stamps and other markings on your gold. Your local jeweler should be willing to test your gold if it is not stamped; however, you can buy testing supplies online if you are so inclined.
Research
Take time to do your homework. The easiest way to let the buying community know you are a novice is to put up a listing that is inappropriately described or priced. Research is not hard, it just takes time. On the eBay site, use the search box to find current listings of gold items similar to yours in style, weight, condition and karat content. For example, in the search box, enter, "25 grams 14K gold bracelet" or "mixed lot 14K 18K gold scrap." Now you have listings to learn from and you know your competition. Put the most relevant of these listings on your "watch list," and reference them when it's convenient.
Dig Deeper
Now go to eBay's advanced search mode (an option to the right of the search box) to check completed gold listings. Again, in the search box, enter keywords that describe the gold you want to sell. Be sure to check the "completed listings only" box under the search bar. Scrutinize and learn from these results. Concentrate on starting prices, the length of each auction, what day of the week each auction started and ended, what listing features the seller used, and of course, selling prices.
Be Informed
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