McDonald's to Give Away Millions of Free Sandwiches

McDonald's is a name, in the United States, that is almost indistinguishable from the concept of fast food. That makes perfect sense, considering the fact that, according to a recent McDonald's press release, there are over 14,000
McDonald's to Give Away Millions of Free Sandwiches
Date: May 15, 2008
McDonald's restaurants throughout the nation. Now, in an effort to launch their new "Southern Style Chicken Biscuit" and "Southern Style Chicken Sandwich" the company will be offering customers free sandwiches from dawn until close on Thursday the 15th of May.

Neil Golden, the senior vice president and chief marketing officer for McDonald's, USA, commented:

By giving customers -- many of whom are unfamiliar with chicken for breakfast -- the opportunity to try the new menu items
on May 15, we anticipate 2 million Southern Style Chicken Biscuits and 6 million Southern Style Chicken Sandwiches will be
given away nationwide. With a unique blend of seasonings and ingredients that Southerners know and love, we're confident
that the new Southern Style Chicken Biscuit will change the way our customers think about chicken for breakfast, and hope
that our Southern Style Chicken Sandwich will delight even the most discerning chicken lovers.

The qualifications for the promotion are that the customer, in order to receive their free sandwich or chicken biscuit, first purchase a medium-or-larger beverage. Also, the offer is only officially good from 7:00 am to 10:00 pm, with the biscuits available during breakfast hours only, and the sandwiches available only during lunch and dinner hours.

The Southern Style Chicken Biscuit has been available for some time already in certain McDonald's markets, but this will be the company's first real push to launch the item into mainstream acceptance. This promotion also marks the first time that a major fast food chain has attempted to launch a chicken-for-breakfast item nationally and put such massive resources behind the effort.

The McDonald's press release states that it is estimated that they'll give away 2 million Southern Style Chicken Biscuits and 6 million Southern Style Chicken Sandwiches during the event.

 
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MIssed that. :-)

Posted on 05/19/2008 at 10:05:11 AM

Geez, now they put this on the front page! A day late and a dollar short for sure!

Posted on 05/19/2008 at 1:05:40 AM

darn I read this a day late!

Posted on 05/18/2008 at 6:05:31 PM

Sounds like a Chik-fil-A knock off. I missed out on the promotion but I think I'll stick to the good ole' Chik-fil-A chicken sandwich...yum!

Posted on 05/18/2008 at 2:05:40 PM

Great article. I was totally surprised on the 15th when I stopped for my soda on the way to town. They asked if I would like to try their Southwestern Chicken Sandwich Free, I said sure. It was on a regular hamburger bun, the chicken hung out of the side of the bun, it had pickles, and some spices in the breading. Actually it was very good. I am from Wisconsin and didn't see any advertising on it, but would highly recommend it. I am adding you to my favorite cp's list so I can keep up with your articles. Hugs Mary

Posted on 05/17/2008 at 9:05:56 AM

Don't worry... you didn't miss anything. Maybe because I'm not from the south, but butter and pickles on a chicken sandwich? I wasn't impressed. As least I got my free iced coffee from Dunkin Donuts yesterday.

Posted on 05/16/2008 at 2:05:02 PM

I really wish I'd read this yesterday.

Posted on 05/16/2008 at 1:05:26 PM

Chicken biscuit for Breakfast !! No thanks.

Posted on 05/16/2008 at 12:05:23 PM

Always a day late.

Posted on 05/15/2008 at 9:05:35 PM

Dang-------I missed out.

Posted on 05/15/2008 at 7:05:34 PM

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