Getting Rich from the Internet or How to Lose Your Grip on Money

Spam used to come in the blue eight ounce can. Now days, it fills up your email inbox. According the Hormel's SPAM website a Monty Python skit is responsible for the adaptation to the internet. It does not make a whole lot of sense, but then again neither does a lot of the spam you receive. What they have in common is that SPAM is junk food, while spam is junk mail. Hormel insist you maintain the difference between the two by spelling the junk food, SPAM (all uppercase) and the junk mail, spam. Another difference is Spam the food is cheap and spam the email can be costly. Billion of dollars a year are lost sorting out spam targeting online mailboxes.

Time is money for them.

Written in this long drawn out copy, the sales letter lists the gazillion ways their proposed product or idea can benefit you and line your pockets. Research shows the because of the internet if your message cannot be absorbed in 15 seconds or less, your audience is lost. I cannot auto scroll through these pages in 15 seconds let alone read them in that time. I assume that they are a test. If you are dumb enough to read the whole thing, possibly you are dumb enough to buy in. Even better, these hucksters feel if they overwhelm you enough you will just give up the bucks.

Why do they want to make me rich?

First of all this is where I have the edge. I was born rich. More precisely, when it comes to these long-winded pitches, I was born, Rich Hard. I become China's Great Wall right about as I get to the "Why do I want to make you rich?" (That is if I had not wound up face down on my keyboard snoring before I get to this supposed killer sales line.) When I read these letters, I realize this line that appears in 90% of these shillfests is really a rhetorical question. You do not have to answer it. You know this is all about making someone rich and someone else poor. I assure you the reader is the latter not the former.

How about those hundreds of dollars of freebies you receive with your $97 payment?