Maxwell House Coffee
Credit: Carl Benjamin | ©Carl Benjamin
Like most individuals, I like to start my day off with a great cup of coffee. Although I have used many different brands through the years, the one brand that I like the most is Maxwell House.
Until the late 1980's, Maxwell House Coffee was the largest selling brand in America. It is currently second behind Folgers. The coffee got its beginning in 1892 in Nashville, Tennessee. Local brewers Leon Cheek and Joel cheek started providing it at the Maxwell House hotel. Then in 1901, they established the manufacturing company with the help of John Neal. In 1928 the Postum company bought it from Cheek and Neal.
The slogan "Good to the last drop" began in 1917. The phrase was started by Theodore Roosevelt. The President was visiting the Andrew Jackson estate when he made the off cuff comment that has stuck with the coffee to this day. the phrase is a registered trademark for the coffee.
In 1942, the General Foods Corporation took over control of the coffee. They began making instant coffee. they went to coffee packs and also added a decaffeinated coffee. In 1966, they introduced the "The Maxwell House Electric Perk". By 1976 they introduced the idea of the drip coffee which was made famous by "Mr. Coffee."
Today there are three different styles of coffees of many blends. You can get Maxwell House in the bean form, ground, and pre-measured forms.
Maxwell House even has their own web site. www.brewsomegood.com . The cans come in two different colors. Green is for decaf and blue is for regular. The labels on each can indicate if the blend is mild, medium, medium dark, and dark. The backside of the can has specific brewing instructions. It tells what you need from one cup to a ten cup maker. Each can has a unbroken seal on the top that holds in the aroma and freshness. As long as you continue to replace that each time you use the coffee, it will maintain that fresh aroma.
Until the late 1980's, Maxwell House Coffee was the largest selling brand in America. It is currently second behind Folgers. The coffee got its beginning in 1892 in Nashville, Tennessee. Local brewers Leon Cheek and Joel cheek started providing it at the Maxwell House hotel. Then in 1901, they established the manufacturing company with the help of John Neal. In 1928 the Postum company bought it from Cheek and Neal.
The slogan "Good to the last drop" began in 1917. The phrase was started by Theodore Roosevelt. The President was visiting the Andrew Jackson estate when he made the off cuff comment that has stuck with the coffee to this day. the phrase is a registered trademark for the coffee.
In 1942, the General Foods Corporation took over control of the coffee. They began making instant coffee. they went to coffee packs and also added a decaffeinated coffee. In 1966, they introduced the "The Maxwell House Electric Perk". By 1976 they introduced the idea of the drip coffee which was made famous by "Mr. Coffee."
Today there are three different styles of coffees of many blends. You can get Maxwell House in the bean form, ground, and pre-measured forms.
Maxwell House even has their own web site. www.brewsomegood.com . The cans come in two different colors. Green is for decaf and blue is for regular. The labels on each can indicate if the blend is mild, medium, medium dark, and dark. The backside of the can has specific brewing instructions. It tells what you need from one cup to a ten cup maker. Each can has a unbroken seal on the top that holds in the aroma and freshness. As long as you continue to replace that each time you use the coffee, it will maintain that fresh aroma.
- Theodore Roosevelt termed the phrase "Good to the last drop."
Comments
Good review!
Jim drinks Pete's off the internet.
Good review, creative and informative.
A good review.You are a versatile genius.
Comments 1 - 4 (of 4)
|
|