Bio:
Susan Payton is Managing Partner of Egg Marketing & Public Relations. She assists small businesses with marketing strategy and corporate communications. She is also the author of 101 Entrepreneur Tips, a guide for entrepreneurs.
Susan Payton is Managing Partner of Egg Marketing & Public Relations. She assists small businesses with marketing strategy and corporate communications. She is also the author of 101 Entrepreneur Tips, a guide for entrepreneurs.
Education/Experience:
University of Central Arkansas; MBA
University of Central Arkansas; MBA
Motto:
Marketing Made Easy.
Marketing Made Easy.
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Showing Results 1 - 32 of 32
Need a boost to find news within your company? Here's a list of good topics for a press release.
By Susan Payton | Published 1/10/2008 | Read more »
Having a local business doesn't mean you can't get benefit from advertising online. There are many methods of promoting your local business on the Internet today!
By Susan Payton | Published 12/26/2007 | Read more »
Entrepreneurs sometimes find a business easier to start than to grow. Here are some handy hints for how to not stand in the way of your company.
By Susan Payton | Published 12/26/2007 | Read more »
Your favorite indescribable character, Rayman, is now a part of the Wii games family. Help him once again save the baby Globoxes.
By Susan Payton | Published 12/21/2007 | Read more »
Many executives and business owners fear taking their marketing efforts into the new millenium. Doing so just might cost them their business. See why some people run from social media, and how you can counteract it.
By Susan Payton | Published 12/21/2007 | Read more »
Without research, you'll never be able to adapt to the changing climate of marketing. But with these 5 easy tips, you will find techniques that the pros use!
By Susan Payton | Published 12/20/2007 | Read more »
Trying to juggle all the roles in your company can be exhausting and ineffective. Read on to find out how you can make the most of your company while delegating the tasks you're less efficient at.
By Susan Payton | Published 12/20/2007 | Read more »
Web 2.0 needs marketing that stands up to the test. Here are 5 characteristics of what the author calls "Marketing 2.0" that will get your marketing efforts in front of a tech-savvy audience.
By Susan Payton | Published 9/24/2007 | Read more »
You've been hearing about blogs, but still aren't convinced they're for your business. Here are some reasons you can't deny that blogs are the future of marketing for businesses.
By Susan Payton | Published 9/23/2007 | Read more »
Sometimes the advertising that works best is that which makes viewers stop dead in their tracks. See how you can put a spin on your advertising.
By Susan Payton | Published 9/4/2007 | Read more »
Marketing, public relations, advertising and branding have different approaches to an audience. Be aware of how you're reaching yours.
By Susan Payton | Published 7/9/2007 | Read more »
Marketing mix is the balance of various marketing activities you engage it. It's important to diversify your marketing portfolio and not "put all your chickens in one basket!"
By Susan Payton | Published 7/9/2007 | Read more »
Interactive marketing is the key to successful business growth in the future. Here's a quick 101 to teach you what you need to get started with Marketing 2.0!
By Susan Payton | Published 6/17/2007 | Read more »
Is working from home all it's cracked up to be? You bet! Here's how you can start your own home based business and love going to work each day!
By Susan Payton | Published 5/11/2007 | Read more »
101 Entrepreneur Tips, by Susan Payton, was recently released. The book provides advice to entrepreneurs, including how to get repeat business, how to close a sale, and how to market a small business.
By Susan Payton | Published 4/13/2007 | Read more »
Maintaining a database of client contact information can end up bringing you sales and growing your business.
By Susan Payton | Published 11/29/2006 | Read more »
You own a business, but have no money. How can you advertise and generate sales? Article writing!
By Susan Payton | Published 11/23/2006 | Read more »
Networking can get old fast, especially when it doesn't result in sales. Get creative in your thinking to find new ways to network!
By Susan Payton | Published 11/13/2006 | Read more »
People spend like crazy during the holidays. Why shouldn't they spend money at your business? Here are a few ideas to get the most out of the holiday season.
By Susan Payton | Published 11/3/2006 | Read more »
You like to get the VIP treatment where you spend your dollars. Why shouldn't you offer the same to your customers? By treating your customers like royalty, you will grow your business.
By Susan Payton | Published 10/25/2006 | Read more »
It's not about where you went to school, or what grades you got. It's about who you know that can help you gain business. Here are some great tips on how to use resources you already have to make sales and have a successful business.
By Susan Payton | Published 10/17/2006 | Read more »
Small business owners don't have a lot of cash. They need customers. But they can't get customers without advertising. And they can't advertise without money. It's a Catch 22. But it doesn't have to be. Read on!
By Susan Payton | Published 10/3/2006 | Read more »
You may have been to a conference for work or pleasure, but have you thought about the work in putting one on? With this guide, you'll be able to single-handedly (ok, you may need a little help) host a conference!
By Susan Payton | Published 8/25/2006 | Read more »
You may have been to Florida, but have you seen a shrunken head, haunted lighthouse, or cigars in the making? Enjoy a virtual road trip through central Florida.
By Susan Payton | Published 8/18/2006 | Read more »
Driving can ruin a perfectly good vacation. But Saint Augustine makes it easy - just park your car and walk everywhere! You can spend several days taking in the culture and sights without ever getting behind the wheel.
By Susan Payton | Published 8/17/2006 | Read more »
For those of us who come back from vacations exhausted, try something different next time. Cocoa Beach will refresh, rejuvenate, and relax you, while going easy on your pocketbook!
By Susan Payton | Published 8/15/2006 | Read more »
Arkansas? Isn't that where Bill Clinton was from? What is there to do there? Walk around barefoot? Au contraire, my friend. Check out Little Rock, the state's capital and cultural hub.
By Susan Payton | Published 8/8/2006 | Read more »
Next Christmas, bundle up and head to Hanover, Germany, for their Weihnachtsmarkt (Christmas festival). The streets come alive at night with carolers on church steps, food aromas wafting down the street, and a twinkle of merriment in everyone's eye.
By Susan Payton | Published 8/8/2006 | Read more »
Remember the mom 'n Pop diners of yesteryear? How did we go from fresh made hamburgers served with a smile to mass-produced patties served by a grumpy teen?
By Susan Payton | Published 8/7/2006 | Read more »
We are bombarded with judgement on our parenting technique. Who made the rules? You've got to make your own rules when dealing with kids. All bets are off.
By Susan Payton | Published 7/27/2006 | Read more »
Locals to Orlando have a different view of their City Beautiful. Take advantage of these tips to enhance your next visit.
By Susan Payton | Published 7/21/2006 | Read more »
Becoming your own travel agent can save you hundreds on your next flight. With these simple steps, a little research and time, you can find the most affordable flight for your next vacation!
By Susan Payton | Published 7/20/2006 | Read more »
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