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Caroline Melberg

Caroline Melberg

living in Wayzata, MN
   
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TOTAL VIEWS: 2,936|PUBLISHED CONTENT: 45|FAVORITED BY: 0|CONTENT PRODUCER SINCE: 12/08/2006

Marketing Guru, Founder and President of Melberg Marketing, a virtual marketing communications agency and President of Small Business Mavericks where we show small business owners and managers how to market their local small business online.

Education/Experience: Some College

Interests: Outdoor Photography, Skijoring, Reading, Kayaking, Boating

Affiliations: Melberg Marketing, Small Business Mavericks

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Showing Results 1 - 45 of 45
Harmful anonymous on-line comments can influence customers to stay away from your small business based on nothing but hearsay. Once the damage is done, it is extremely hard to reverse. On-line reputat...
Here are 9 top tips for finding a great domain name for your on-line identity that will rank well with the search engines - and help your potential customers find you as well.
There are three essential components of any web page that must be in place in order for that page to rank highly.
Although the majority of blogs are rambling diaries of someone's daily life, they can have a more serious use from an Internet marketing point of view. Search engines like Blogs. They are already hig...
o attract purely local customers through PPC, you need to target them on a local basis. This is where geotargeting, comes in. Geotargeting your (PPC campaign in order to find local customers for your...
There are multiple tactics that you can - and should - use to make people aware of your website and to encourage them to visit. Each one of these tactics is very simple to do - BUT you can't just do...
Offering the most convenient form of staying in touch with friends and family, e-mail is also the primary way for your small business to maintain a steady list of loyal customers.
Without a large budget to accommodate the overwhelming costs of advertising in print publications, attracting the attention of buyers can be a serious challenge. Yet, the cost of reaching your audienc...
What works best -- SEO or PPC for promotiong your business online?
The most important role your articles will play for you is to provide link popularity with great SEO qualities. Article marketing is one of the earliest marketing strategies to be used in the World W...
Many people feel they cannot write articles. The first hurdle to get over is to find a suitable subject to write about. This article lists 10 ways to find ideas for articles.
Strategy to deliver targeted visitors to your website,
Increase your search engine rankings and boost sales.
Before trying any of the new tools and techniques on the Internet, you must Optimize Your Website.
Budget-minded business owners fear that small business marketing needs to be expensive in order to be effective. Here are five simple tips for small business owners who are looking to save dollars, wh...
Budget-minded business owners fear that small business marketing needs to be expensive in order to be effective. Here are five simple tips for small business owners who are looking to save dollars, wh...
You can help the media, and especially media personalities, with your Small Business Press Releases which in turn will help your business.
If you've ever struggled to put together a winning sales letter, you need this.
Powerful words, combined with powerful, well written, benefit-packed copy is the best formula for guaranteeing powerful results from your marketing campaign.
There are a number of challenges that get in the way of companies' e-mail marketing campaigns. Spam filters and firewalls used by your customers cause some of those challenges. Here are some ways to...
E-mail marketing is a great way to reach your intended audience. Many people now use their e-mail on a daily basis that this is the fastest way out there to spread your information quickly and efficie...
If you want to reel in your prospects, here are 5 secrets for writing compelling headlines.
There are several different ways to be creative in how a small biz owner advertises, with the goal of finding new local customers and increasing sales. With a little work and steadfastness, you will f...
One of the oldest and most effective ways to market yourself online is through local small business directory listings. It is a time consuming process to list your small business in the right directo...
Using your small business customer list to build your e-zine list, you will be off to a great start to building a steady stream of new customers.
Wouldn't it be great if you could know NOW with almost complete certainty the events that were going to happen next week or next month or next year that would impact your customers or your business?
Blogs are not just for ordinary people who wish to expound on their hobby or area of special interest. Blogs are for the smart small businessperson who understands the power of the published word onli...
Blogs are not just for ordinary people who wish to expound on their hobby or area of special interest. Blogs are for the smart small businessperson who understands the power of the published word onli...
If you have a small business blog, or are thinking of starting one, you should be aware of the ways you can use your blog to drive traffic to your Website. It's simpler than you think.
It's no secret that in today's world, on-line success depends in large part on how much traffic you drive to your website. What good is a ton of traffic coming to your site, if it doesn't improve your...
Wouldn't it be great if you could know NOW with almost complete certainty the events that were going to happen next week or next month or next year that would impact your customers or your business?
There are a lot of things that can be done to get your local Web site noticed by your local customer base. Five of those techniques are invaluable in guiding you to success.
Pay-Per-Click (PPC) is probably the greatest breakthrough to come along in advertising since the launch of television. PPC is not as easy as it seems at first glance.
F.O.R.M. works great because it works as a memory tool for when you are in social situations. Instead of talking about the weather, use FORM to make your conversation count.
Online customers need to be given the chance to learn more about what you do and to decide that they want to do business with you. Your small biz online marketing funnel is a means by which you can-ov...
As a small business owner, you will most likely be publishing an e-book about your products or services, which is excellent as starting with a subject you are familiar with is the first key to success...
Creating your own small business website requires some planning to get it right. You want Google to sit up and take notice of your site at first glance. Here are 7 things you can do today to quickly i...
If you want to reel in your prospects, here are 5 secrets for writing compelling headlines.
Learn tricks to gain a marketing advantage for your local small business, even when your competitors are outspending you.
Offering the most convenient form of staying in touch with friends and family, e-mail is also the primary way for your small business to maintain a steady list of loyal customers.
Accusations of spam can have serious consequences for your small business, and it is crucial to keep your web address free from suspicion of bad activity.
Keywords are an essential component of producing a web site.
Here are a few secrets to grabbing a top-level domain name that is directly related to the subject matter of your web site.
In marketing our product, we need to "make 'em an offer they can't refuse."
Blue Chip Marketing Tips for the Shoestring Marketing Budget