PRUDENTIAL RETIREMENT CAPTURES PLATINUM BEST-IN-CLASS AWARD for PLAN SPONSOR COMMUNICATIONS

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By MultiVu Video, published Dec 06, 2007
Honored with seven prestigious LACP awards

Prudential Retirement today announced the company won a total of seven awards in the League of American Communications Professionals (LACP) 2007 Spotlight Awards competition for print, video, and Web communications. Prudential Retirement is a business of Prudential Financial, Inc. (NYSE: PRU)

Prudential captured top honors in the video category, receiving a platinum best-in-class award for its "Beliefs Matter" video, designed to help plan sponsors understand the values and vision of the company, and a gold best-in-class for the "Investment Analytics Tool" demonstration video. In the print category, both the "EZ Card Mailer" direct-response marketing series focused on driving participant retirement plan enrollment and contributions, and the "Retirement Workbook," developed to simplify retirement planning for participants, received gold awards.

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